Connection isn’t a trend.
It’s what makes your marketing work.

Let’s make your dream clients feel seen, your business stand out, and sales happen naturally.

Proudly supporting service-based businesses across Ontario since 2021.

SOCIAL MEDIA MARKETING.

MOVEMENT VS VANITY METRICS.

NO INFLUENCER MARKETING HERE.

MESSAGING FOR MOMENTUM.

SOCIAL MEDIA MARKETING. MOVEMENT VS VANITY METRICS. NO INFLUENCER MARKETING HERE. MESSAGING FOR MOMENTUM.

Imagine logging into Instagram to find genuine conversations in your DMs, steady growth in profile visits, and posts you’re proud to share…

all without scrambling to come up with something new every week.

That’s the kind of marketing I create for my clients.

From crickets to connection.

Forget vanity metrics and cookie-cutter content. With my MCAT Method™, I craft brand-aligned, connection-driven marketing that motivates people to work with you, not just double-tap your posts.

Because when your audience feels seen, they start showing up.

And when they show up? So do the sales.

SERVICES

  • “I can’t believe how well it’s working. I’m going to work with you for eternity!”

    – Laura Doyon, Wallace Falls Lodge

  • “Sarah helped me and the company find our voice."

    “She took the time necessary to get to know me and my team and encouraged us to embrace our authenticity in how we advertised. She helped us to create strategies that maintained our values and reached the clients we wanted. I highly recommend Sarah and her services to anyone who is ready to step into their genuine, authentic self and attract the business and clients that you want!”

    –Melissa Reid, Calming Tree Counselling

  • “Holy fuck. You nailed it."

    “Thank you for seeing me the way you do.”

    – Susannah Margison, Lawyer and Executive Conflict Coach

  • "I love the way you work with us!"

    – April & Stephanie, Linked by Brilla

  • “You're in excellent hands with Sarah."

    “Working with her will move the needle for you. Don't wait - reach out to her ASAP and watch things shift and change for you and your business.”

    –Audra Arnaudon, TV & Film Producer

  • “My husband said ‘what she’s doing must be working’”.

    –Courtney Brown, Sunset Blinds

  • "Why didn’t I do this sooner?!"

    “After years of not-so-great experiences with social media managers, I ended up trying to handle it all myself—with barely any time to spare. When I learned about Sarah—her capabilities, dedication, communication, and work ethic—I had a feeling she was the right person to take this on for our agency.

    I laid out all the red flags from past experiences. She didn’t flinch. She saw it as an opportunity. (This is Sarah.)

    Over the last few months, she’s completely taken over our socials with strategy, intention, and FIRE. I couldn't be happier with our partnership. If you’re ready to outsource to someone who actually knows what they’re doing—and won’t just add more noise to your feed—Sarah’s your person.”

    — Meredith Wolf, My Wolf Design

  • “After nearly 15 years of struggling to find the right marketing support, I finally feel like I’ve found someone who gets it."

    “From day one, Sarah clicked with us — she understood my vision, respected our brand voice, and brought it all to life in a way that feels so us.”

    — Monica Magro, BBare Beauty Clinic

It’s time for your audience to stop consuming your content and start connecting with your marketing.

When we work together, you’ll:

  • Show up with confidence knowing your audience is waiting

  • Build a community of superfans who engage and buy

  • Become the go-to name in your space

  • See real movement in your business: DMs, site clicks, conversations that turn into sales

  • Focus on building trust (not chasing vanity metrics)

You're already making first impressions. The question is: are they the right ones?

When we work together, you can

  • Quit the constant “what should I post?” spiral and market with intention

  • Show up online knowing everything is on-brand, on-message, and working toward your goals

  • Turn Instagram into one of your most reliable client-finding tools

I’m Sarah!

Copywriter, storyteller, idea junkie, and your future marketing partner.

I blend strategy and creativity, fully invested in your business’s potential and how to market it effectively.

Social media can feel like it’s doing you dirty. You’re trying and still, crickets.

Or maybe you’re busy running the business and raising a family (same here), and content is the last thing you want to think about.

And outsourcing? Fair to question whether someone can get you.

That’s where I come in - capturing your voice, vision, and vibe so your marketing feels intentional and on-brand without the hours of effort.

I’m here to help you market the beautiful business you’ve built: with purpose, depth, and connection.

Learn more

Working together feels simple when it’s strategic.

You and I both know that consistently and strategically marketing your business is your ticket to sustainable growth — and that’s exactly what we’ll set up together.

01.

Book your free 30-minute call

We’ll go deep and talk about your goals, your audience, and how you want Instagram to actually work for your business.

02.

Get your custom strategy

I’ll recommend the package that fits your goals, then get to work creating scroll-stopping, connection-driven marketing that prompts conversion, increases visibility, activates your audience, and distinguishes your brand from the rest.

03.

Watch your marketing work

Your Instagram runs like a well-oiled, non-cringey machine: consistent, impactful, and quietly pulling in the right people (without you having to be “on” 24/7).

THE MCAT METHOD BLOG

This is where, together, we cut through the noise.

Because your marketing ecosystem depends on:

  • Collaboration: depth and connection start here

  • Consistency: marrying every touchpoint

  • Measuring & Adapting: tracking, pivoting, and staying responsive

Here, you’ll find real insights, client wins, and a no-BS guide to what matters (and what doesn’t) so your ecosystem can thrive.

EXPOLORE BLOG

Likes fade. Impact lasts.

Let’s market for momentum.

BOOK A CALL